Tuesday, July 2nd, 2013
Four legs. 300 Points.
We know pets are part of the family and in an Australian-first Velocity Frequent Flyer members can earn Points for travelling with a cat or dog on a Virgin Australia domestic flight.
Breaking new ground in the loyalty space, from July, Velocity members can now earn 300 Points each time their dog or cat flies on Virgin Australia’s expansive domestic network. Silver, Gold and Platinum members will also receive a special Points bonus.
This new initiative was launched by Velocity Frequent Flyer Chief Executive Officer Neil Thompson, joined by celebrity vet and animal lover, Dr Chris Brown at Sydney Airport.
Velocity Frequent Flyer has launched a nation-wide search to find an official pet ambassador for the program. Over the coming 4 weeks, Australians are invited to enter their cat or dog into the competition via Facebook. Visit Velocity Frequent Flyer’s Facebook page for instructions. The chosen pet will receive the title of ‘Velocity Pet Ambassador’, will be featured in future Velocity marketing campaigns and will receive a Velocity pet gift pack.
To find out more about the pet program, visit http://www.velocityfrequentflyer.com/pets