Wednesday, January 18th, 2012
Virgin Australia Launches Business Class In Australia
Today is a landmark day for Virgin Australia.
Our airline has today launched Business Class on most domestic routes across the country that are operated by Boeing 737-700 and 737-800 aircraft, and on the airline’s fleet of Airbus A330 aircraft, giving Australian travellers choice in Business Class for the first time in over a decade.
Business Class will also be on our range of Embraer E190 routes, with updated E190 interiors coming in February.
Our offering includes new premium cabins with luxury leather seating and generous recline, a gourmet food and beverage service, as well as complimentary access to Virgin Australia’s lounges and priority security screening, check-in and boarding.
To develop the service, we assembled a group of experts in their fields to work closely with its team, including renowned chef Luke Mangan and acclaimed designer Hans Hulsbosch.
Virgin Australia Group Executive of Commercial Liz Savage said: “Last year we announced our commitment to bringing
competition to Business Class travel in Australia and today we have done just that. We are offering a premium product at very competitive prices, starting from as little as $429 one way from Sydney to the Gold Coast and $529 one way from Sydney to Melbourne” (Seats are limited, for full terms and conditions, please go to www.virginaustralia.com)
“We have also led the field in Australia by introducing priority check in; baggage and boarding and premium lounge entry in Sydney Domestic Terminal 2, which is all part of ensuring a quick and seamless experience for premium guests. In the last quarter of 2011, we have had Business Class available on trans-continental services and the feedback from guests has been excellent, demonstrating that the market is readily embracing our move into the domestic Business Class market,” Ms Savage said.
To celebrate the launch of Business Class, our Velocity Frequent Flyer program is offering its members the opportunity to earn double Velocity Points and Status Credits on all Business Class domestic flights taken with our airline between 26 January and 29 February 2012.
Today we can also announce that our Saver fare guests travelling between Adelaide, Brisbane, Canberra, Melbourne, Perth and Sydney on Monday to Friday will be offered complimentary beer and wine between the hours of 4:00pm and 7:00pm (AEST).
Do you see yourself looking to try our Business Class cabin sometime in the near future? Will you take up our offer of double points and double status credits?