Thursday, October 29th, 2009

Perfect Inspiration with V Australia

perfectproject

To embody the perfect Aussie travel experience, we’ve invited the renowned designer Steven Alan to create a one-of-a-kind bag inspired by the world famous destinations of Sydney and the Great Barrier Reef.

“Every great traveller knows one thing. It’s all about the bag. Or more specifically the perfect bag,” says Steven Alan.

“In creating the Perfect Bag, I aim to capture the sights, sounds, flavour and spirit of Sydney and the Great Barrier Reef from first-hand experience on my own Perfect Trip.”

@perfectproject: View of Harbour Bridge from seaplane. Climbed all the way up to the top yesterday in a climbing suit and harness.

@perfectproject: View of Harbour Bridge from seaplane. Climbed all the way up to the top yesterday in a climbing suit and harness.

Inspired by the people, places and lifestyle of Queensland and New South Wales, Steven Alan’s one-of-a-kind Perfect Bag will make its limited-edition debut in December 2009.

The Perfect Bag by Steven Alan will be available exclusively at select Steven Alan stores in New York and Los Angeles. The bag will reflect the Steven Alan signature style, combining perfect tailoring and casual California cool.

Inspired by travel to Australia and contributions from users through twitter (@perfectproject) and the blog, every detail will be reinterpreted for the Perfect Bag.

@perfectproject: At Jonah's in Palm Beach. Crazy views of Sydney and the ocean from here. Just spotted a whale!

@perfectproject: At Jonah's in Palm Beach. Crazy views of Sydney and the ocean from here. Just spotted a whale!

For more information on the Perfect Trip to Sydney and the Great Barrier Reef, please click here.

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